Meet Chloe Lane:
A small but mighty force in
business transformation
​Hi, I’m Chloe Lane – originally from the UK, now based in sunny Queensland. Small but mighty is the best way to describe me – especially when I’m dropped into a complex business challenge.
​I’ve spent over 20 years helping businesses get unstuck, scale with purpose, and make meaningful change that actually lasts. I’ve worked across agency, tech, and client-side – which means I understand the moving parts from all angles, and I know how to bring them together.
I cut through the noise and get to the core of what’s not working – then build solutions that move the dial. That might mean leading a full business restructure, standing up a new operating model, building internal capabilities, or resetting a leadership team to get back on track.
I specialise in transformation that’s equal parts strategic and human. I care about the commercial outcome, but I also care about how people feel getting there. My work sits across growth strategy, team design, operational structure, and leadership alignment – all grounded in real-world experience and a bias for action.
I don’t believe in overcomplicating things. I believe in clarity, consistency, and momentum. And I believe the best results come when people feel empowered, supported, and part of something that actually makes sense.
So if you’re staring down a problem and need someone to help make sense of it – I’m probably already mapping out a better way forward.